BBA In Marketing

BBA In Marketing

There has never been a greater demand for graduates with good marketing literacy abilities because all successful firms must manage their marketing strategically. You may learn marketable skills that will help you understand a company’s marketing decisions by pursuing a BBA degree in marketing at Infinity Kuwait.

Marketing is a crucial pathway to achieving that end result for every firm in order to turn a profit. Value is offered and communicated through marketing to stakeholders like suppliers, consumers, and clients. It is essential to an organization’s business and reputational success. Any business, large or small, focused on either products or services, needs a marketing staff.

One of the most popular job options, marketing offers a wide range of chances. It is stimulating, demanding, and rewarding discipline set against a vibrant environment. A BBA with a marketing optional is a highly specialized degree that is excellent for anybody looking to begin a career in this fast-paced field. The essential marketing theory that is useful in a real-world, practical company situation will be covered in the BBA marketing online degree program.

The students will gain knowledge of marketing techniques such as planning, leading, implementing, and monitoring a company’s marketing activities, which will help them become effective leaders. These skills are necessary for an organization to compete in a market that is always changing.

Highlights of  BBA degree in Marketing at Infinity Kuwait

• A variety of marketing and company management ideas and methods will be the main focus.
• studying complex subjects like integrated marketing communications, social media marketing, marketing analytics, etc.
• Become proficient by taking courses in both marketing and management.
• Industry-designed curricula that enhances professional skills and provides technological excellence.
• a variety of courses for improving abilities and skills in addition to the fundamentals.
• As part of the project work, analyze issues and recommend solutions in practical settings.

Eligibility to get entry to BBA degree in Marketing at Infinity Kuwait

• Pass in the (10+2) examination from State Board CBSE / NIOS / IGCSE / IB / ICSE  recognized by the State or Central Government.
• Candidates who are due to appear in the (10+2) examination are also eligible to apply.

Syllabus: BBA degree in Marketing at Infinity Kuwait

1 Semester 

• English
• Business Management
• Accounting for Business
• Modern Business Environment
• Business Regulatory Framework
• Quantitative Techniques for Managemen

2 Semester 

• Marketing Management
• Organization Behavior and HRM
• Cost and Management Accounting
• Corporate Finance
• Introduction to Business Analytics
• Communicative English

3 Semester 

• Managerial Economics
• Consumer Behavior
• Sales Management
• Technology for Business
• Environmental Science

4 Semester 

• Macroeconomics
• Financial Markets and Instruments
• Services Marketing
• Advertising and Sales Promotion
• Entrepreneurship

5 Semester 

• Brand Management
• Retail Marketing
• Digital Marketing and E-Commerce
• Research Methodology
• Personal and Managerial Effectiveness

6 Semester 

• Operations Management
• Strategic Management
• International Marketing
• Information Systems for Business
• Ethics and Values
• Research Project*

Related Courses :B.COM| CMA | ACCA | CPA | IFRS | BBA in Finance |MBA